Tag Archives: AirBnB

Why the Share Economy is Important for Disaster Response and Resilience

A unique and detailed survey funded by the Rockefeller Foundation confirms the important role that social and community bonds play vis-à-vis disaster resilience. The new study, which focuses on resilience and social capital in the wake of Hurricane Sandy, reveals how disaster-affected communities self-organized, “with reports of many people sharing access to power, food and water, and providing shelter.” This mutual aid was primarily coordinated face-to-face. This may not always be possible, however. So the “Share Economy” can also play an important role in coordinating self-help during disasters.

In a share economy, “asset owners use digital clearinghouses to capitalize the unused capacity of things they already have, and consumers rent from their peers rather than rent or buy from a company” (1). During disasters, these asset owners can use the same digital clearinghouses to offer what they have at no cost. For example, over 1,400 kindhearted New Yorkers offered free housing to people heavily affected by the hurricane. They did this using AirBnB, as shown in the short video above. Meanwhile, on the West Coast, the City of San Francisco has just lunched a partnership with BayShare, a sharing economy advocacy group in the Bay Area. The partnership’s goal is to “harness the power of sharing to ensure the best response to future disasters in San Francisco” (2).

fon wifi sharing

While share economy platforms like AirBnB are still relatively new, many believe that “the share economy is a real trend and not some small blip (3). So it may be worth taking an inventory of share platforms out there that are likely to be useful for disaster response. Here’s a short list:

  • AirBnBA global travel rental platform with accommodations in 192 countries. This service has already been used for disaster response as described above.
  • FonEnables people to share some of their home Wi-Fi  in exchange for getting free Wi-Fi from 8 million people in Fon’s network. Access to information is always key during & after disasters. The map above  displays a subset of all Fon users in that part of Europe.
  • LendingClub: A cheaper service than credit cards for borrowers. Also provides better interest rates than savings accounts for investors. Access to liquidity is often necessary after a disaster.
  • LiquidSpaceProvides high quality temporary workspaces and office rentals. These can be rented by the hour and by the day.  Dedicated spaces are key for coordinating disaster response.
  • Lyft: An is on-demand ride-sharing smartphone app for cheaper, safer rides. This service could be used to transport people and supplies following a disaster. Similar to Sidecar.
  • RelayRides:  A car sharing marketplace where participants can rent out their own cars. Like Lyft, RelayRides could be used to transport goods and people. Similar to Getaround. Also, ParkingPanda is the parking equivalent.
  • TaskRabbit: Get your deliveries and errands completed easily & quickly by trusted individuals in your neighborhood. This service could be used to run quick errands following disasters. Similar to Zaarly, a marketplace that helps you discover and hire local services. 
  • Yerdle: An “eBay” for sharing items with your friends. This could be used to provide basic supplies to disaster-affected neighborhoods. Similar to SnapGood, which also allows for temporary sharing.

Feel free to add more examples via the comments section below if you know of other sharing economy platforms that could be helpful during disasters.

While these share tools don’t necessary reinforce bonding social capital since face-to-face interactions are not required, they do stand to increase levels of bridging social capital. The former refers to social capital within existing social networks while the latter refers to “cooperative connections with people from different walks of life,” and is often considered “more valuable than ‘bonding social capital'” (3). Bridging social capital is “closely related to thin trust, as opposed to the bonding social capital of thick trust” (4). Platforms that facilitate the sharing economy provide reassurance vis-à-vis the thin trust since they tend to vet participants. This extra reassurance can go a long way during disasters and may thus facilitate mutual-aid at a distance.

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Using Waze, Uber, AirBnB and SeeClickFix for Disaster Response

After the Category 5 Tornado in Oklahoma, map editors at Waze used the service to route drivers around the damage. While Uber increased their car service fares during Hurricane Sandy, they could have modified their App to encourage the shared use of Uber cars to fill unused seats. This would have taken some work, but AirBnB did modify their platform overnight to let over 1,400 kindhearted New Yorkers offer free housing to victims of the hurricane. SeeClick fix was used also to report over 800 issues in just 24 hours after Sandy made landfall. These included reports on the precise location of power outages, flooding, downed trees, downed electric lines, and other storm damage. Following the Boston Marathon Bombing, SeeClick fix was used to quickly find emergency housing for those affected by the tragedy.

Disaster-affected populations have always been the real first responders. Paid emergency response professionals cannot be everywhere at the same time, but the crowd is always there. Disasters are collective experiences; and today, disaster-affected crowds are increasingly “digital crowds” as well—that is, both a source and consumer of that digital information. In other words, they are also the first digital responders. Thanks to connection technologies like Waze, Uber, AirBnB and SeeClickFix, disaster affected communities can self-organize more quickly than ever before since these new technologies drastically reduce the cost and time necessary to self-organize. And because resilience is a function of a community’s ability to self-organize, these new technologies can also render disaster-prone populations more resilient by fostering social capital, thus enabling them to bounce back more quickly after a crisis.

When we’re affected by disasters, we tend to use the tools that we are most familiar with, i.e. those we use on a daily basis when there is no disaster. That’s why we often see so many Facebook updates, Instagram pictures, tweets, YouTube videos, etc., posted during a disaster. The same holds true for services like Waze and AirBnB, for example. So I’m thrilled to see more examples of these platforms used as humanitarian technologies and equally heartened to know that the companies behind these tools are starting to play a more active role during disasters, thus helping people help themselves. Each of these platforms have the potential to become hyper-local match.com’s for disaster response. Facilitating this kind of mutual-aid not only builds social capital, which is critical to resilience, it also shifts the burden and pressure off the shoulders of paid responders who are often overwhelmed during major disasters.

In sum, these useful everyday technologies also serve to crowdsource and democratize disaster response. Do you know of other examples? Other everyday smartphone apps and web-based apps that get used for disaster response? If so, I’d love to know. Feel free to post your examples in the comments section below. Thanks!

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